Industry Professional Michelby Whitehead

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Michelby began her career in PR as an undergrad at Nicholls State University in Thibodaux, LA. Her first “proud moment in PR” was media training a client for the Oprah Winfrey talk show. Since becoming a full-time entrepreneur in 2013 she has gotten clients visibility via BET, Ebony, Tom Joyner Morning Show, and FOX Atlanta just to name a few. She has also worked with celebrities like Kenya Moore, Next Top Model ‘s Alasia Ballard, and former NFL player Jay Barnett as well as authors, speakers, and business owners.

Writing has always been Michelby’s favorite pastime and her greatest gift. She iscurrently a writer for Madame Noire and has had work published via Essence and Black & Married With Kids. She is also former editor at CocoaFab and Yandy Smith’s Everything Girls Love.   

The Louisiana native plans to launch her own blog in 2018 as well as a series of books.

Connect with Michelby








Branding Conversations Industry Professional Shelby Smith

image1“Living in black and white makes it hard to dream in color”

Intelligence, Drive, and Passion…these are the principles that make a fearless leader. Raised in Fort Worth, TX Shelby Smith is no stranger to hard work and dedication. Starting off in the entertainment industry as a dancer, choreographer, writer and production manager for many years, Shelby began her life in entertainment at 5 years old. From training with world renowned Debbie Allen and becoming a part of the trakk team of 97.9 the beat’s Dance Club 21, she has served her time as a blooming talent. Upon serving as an assistant creative arts director for 619 Productions in Dallas, TX she realized that the most important part of entertainment industry is the ability to connect vision to strategy. She began her career as a strategist with 101 entertainment and promotions in 2009 later joining Ball N Chained Entertainment in 2010 amongst many others.

Shelby currently holds a degree from the Prairie View A&M University with a specialization in marketing and mass media communication. With six marketing technology certifications underneath her belt she has found the key between technology and marketing that allows for creative innovation in non-traditional avenues.

As a marketing, sales, public relations and digital media professional in vast arenas, she directs all phases of both the creative and technical elements of marketing initiatives including data mining, brand creation, print/web collateral development, lead generation, channel partner cultivation, customer segmentation/profiling, as well as CRM and acquisition strategies. Being a firm believer in teamwork and innovation, she believes it is truly important to work in a strong culture with determined creative minds. Over the passed 10 years she has:

•Increased revenue in the first quarter by 857% in clientele base, achieved during a period of overall decline in the print industry with using Salesforce and its connecting systems.
•Led marketing campaign (comprised of SEO/ SEM strategies, media and PR initiatives) of many industries newly launched digital media division.

•Developed and executed SEO strategy that achieved and sustained top rankings on Google, Yahoo, Bing, Bing Local and Yelp (organic and non- paid results) for key product search terms. •Overseen the creation of new company advertisement and rebranded 100+ products/services to cement a cohesive corporate identity and support new company direction.

Many of her clients can be found on or with BET, ESPN, CW33, Netflix, FOX, 97.9 the Beat, Nike advertisements, HBO, Sony Pictures, JC Penny and many more. There’s no use of living in black and white when your dreams are vivid.



Branding Conversations Industry Professional Zerlene Rodgers

Zerlene RodgersZerlene Rogers, no novice to the high demands of the hair care industry. This 17 year veteran hair artist has been published in local and worldwide publications such as: Hype Hair, Heart & Soul, and Southern Dallas magazine. Currently styling everyone from mothers to celebrities. As a child, she always had a passion and love for hair. She would imagine herself as a famous hairstylist. At the age of 13, Zerlene had a full clientele in her mother’s kitchen. Practically working for free just so she could have her hands in hair. By the age of 15, Zerlene became a shampoo tech at local salon called The Bronze Lady. There she would learn the ends and outs of the hair business, as well as what it means to be a stylist from Angela Allen and Tracy Blunt. She would later learn her worth from Monika Hodges.

Zerlene believes in giving honor where honor is due.The lessons these ladies blessed her with made such an impact in her life and shaped Zerlene into the phenomenal hairstylist and powerhouse she is today!

Zerlene has accomplished a great deal in her career; she has owned her own salon, Shea’s Beauty Salon at the age of 26. She has worked as an educator for Farouk Systems when she was 28. Zerlene is certified in multiple product lines, has worked with stage and film/tv productions, music videos, in addition to countless photographers. Zerlene is IMDb credit for her work as head hairstylist on Carter High the movie, and key hairstylist for Born Again Virgin. She is the founder of Zerlene Rogers Beauty&Brains and the owner of Ironic Collection.

In 2010, Zerlene relocated her family from Dayton, Ohio to the Dallas Fort Worth in, Texas market where she is currently building a brand for her artistry. She is a stylist to Celebrities and the list is still growing. Just to name a few, Zerlene has worked with the Queen of Radio DeDe McGuire from K104 DeDe in the morning radio show; Vivica Fox, Pastor Cora Jakes-Coleman, Ebony Steele, David Banner, and so many others.

As a professional woman and educator working in film/tv and print, Zerlene utilizes her skills to create beautiful praise worthy multi-cultural hairstyles. She is humble and grateful for where she is today and excited about what her future holds!

Connect with Zerlene.





New Feature “Client Space”


We recognize what we need to enhance in our business and we are making it smoother for our clients. We have created a #clientportal or as we call it CLIENT SPACE that has your files, #design process, important documents, and finished work. The new feature will be available for all clients, but mainly for our startup business clients or rebranding clients. Simply go to and click on the CLIENT SPACE button at the top left corner. You will then be able to login with your username and password that you received in a welcome email from us. You will have access to folders that store your documents and other useful information. We will also add videos, pdfs, and other files for you to keep and view at any time. And most importantly, we will be able to add notes about projects. This means no more endless emails!

Enjoy and know that we are strive to be better at communicating with our clients.

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Enroll In KAD Academy

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KAD Academy (Kimberly Ann’s Designs) provides the best range of online courses and in person design/branding courses. Whether you want to improve your Photoshop skills, get into Graphic Design or learn how to brand like a pro, we have the course for you that will enhance your CV and your career.​

 If you don’t have the time to attend our 6-8 week courses or want to learn at your own pace, KAD One on One Learning is ideal for you. A great value, efficient way to learn, you can start straight away from the comfort of your own home or right at your desk. We will make arrangements to work around your schedule and meet face to face one on one learning.

 Our courses provide in-depth knowledge about the subject – that’s our speciality. With 10 years experience in working in the design industry, our material is relevant to how the application is used in the workplace. We use real-life examples to ensure you receive the best, most up to date, eLearning available.

To enroll or learn more visit Also, follow us on Instagram and also join our FACEBOOK group.